On Victims, Saints, and Venture Capital.

by Jessica Brookman in


FACT: Your attention is currency. Don't get leveraged up on bullshit.  

"I want to build a tool that captures content sentiment and filters accordingly from my  feed."
"You aren't going to like this...but edgy cynics don't get gigs."

I was heeding this advice from a strategist friend after getting into a brief twitter conversation with Anil Dash regarding his article on the Pax Dickinson / Business Insider blow-up....

 

Read More


How to Bustle

by Jessica Brookman in


FACT: You can't change something from inside of it. 


Let me take a moment to acknowledge that, yes, Bryan Goldberg’s original press release for his new site Bustle reads like the over-excited presentation for my 8th grade science fair project. But what’s frustrating about that is that you can apparently graduate from a semi-respectable American university without the ability to write whatsoever. He’s recently issued a clarification on PandoDaily where he plays up the work he’s done and apologizes for coming off as pandering. But that’s not the point.

I’m sorry to be the bearer of bad news. But Bryan Goldberg has already won. He’s already funded and now he’s got our attention.

Some thoughts on funding of Bustle on medium